As Corporate Brands
and Commercial messages saturate popular culture like never before, the Empire
of the Sign Strikes Back!
Hijacking Commercial Culture delivers a fascinating rap on the 20th Century
movement called Culture Jamming. Pranksters and subversive artists are causing
a bit of brand damage to corporate mindshare. Jammers, cultural commentators,
a billboard advertiser and a constitutional lawyer take us on a wild roller
coaster ride through the back streets of our mental environment. Stopping over
in San Francisco, New York's Times Square, and Toronto, we catch the jamming
in action with Batman-inspired Jack Napier of the Billboard Liberation Front,
Disney arch-enemy Reverend Billy from the Church of Stop Shopping and Media
Tigress Carly Stasko. Culturejam asks: Is Culture Jamming civil disobedience?
Senseless vandalism? The only form of self defense left?